About

We’re a highly collaborative and supportive team, coming together to ensure our Personal Trainers and Advertisers get the very last news, interviews and reviews.

Personal Trainers and Advertisers require a good return on investment (ROI) in online advertising because it directly impacts their financial success and the overall sustainability of their businesses. A strong ROI ensures that marketing expenses are offset by increased revenue, client acquisition, or brand awareness. For personal trainers, a good ROI helps them attract more clients, build a strong online presence, and ultimately grow their business. For advertisers, a good ROI means their marketing efforts are delivering the desired results, such as increased sales or brand recognition.

World-class PTs overcoming real challenges and sharing their stories with us.

The latest ideas and innovations to delight personal training clients and keep them for longer.

Interviews and profiles from real personal trainers working in communities and on their own fitness journeys.

Topics that other websites  wouldn’t dare to touch, delving into controversies such as steroid use, mental health struggles and behaviour concerns that often plague the sector behind the scenes.

Equipment and product news, backed by thorough research and practical understanding.

All the training and business insight that goes on to cement a great personal trainer, and how you can learn the skills to further your own career.

If you’re a personal trainer with an inspirational story  and you’d like to tell our audience, we’re more than happy to support you with the promotion of your Product or Service so get in touch.

We look forward to sharing our fitness, physical activity and entrepreneurial journeys with you, proving that better never stops.